If your brand is doing £50k+ a month and retention still feels underbuilt, under-managed, or underperforming — that's usually where the hidden profit is.
"To do something with soul, creativity, or love — to put something of yourself into your work."
If you want a cult brand, you need more than just a "good inbox". These are the 5 core pillars we work across to build retention that actually compounds.
We find the emotional logic behind the buy. What your customers are really trying to feel and avoid. We use it to define a point of view that makes choosing you feel obvious.
We turn the psychology into a message people can repeat. The story that becomes the spine of every email, every flow, every campaign, so your brand sounds like itself, always.
Automated flows designed for every stage of the customer journey, from the first opt-in to the fifth purchase. Built to convert while you sleep.
Optimised campaign schedules that keep your brand top of mind, your list warm, and your revenue flowing. Not blasts, intentional, segmented sends that actually get opened.
Bi-weekly reporting, continuous A/B testing, and monthly flow refreshes. We don't set it and forget it, we obsess over the data so you don't have to.
WHAT WE DO
From messaging to membership, we design retention systems that compound loyalty, increase repeat purchases, and strengthen brand value.
We handle everything from strategy and flow architecture to campaign creation, execution, and reporting — built to deepen loyalty and drive profitable growth. Email and SMS, done to a world-class standard.
Our advanced retention systems include subscription flows, WhatsApp touchpoints, loyalty mechanics, product quizzes, and direct mail — all mapped to key lifecycle moments. Everything works in symphony to extend customer lifetime value.
We go beyond the inbox and into your entire growth system — auditing funnels, sharpening offers, writing direct response copy, and designing high-converting assets. If revenue is being left on the table, we find it.
Not sure which services fit your brand? Let's figure it out together.
Book a Strategy Call →Healthy e-commerce brands generate 25–40% of their revenue through retention.
We handle the heavy lifting so you can focus on running your business. Here's exactly how the work is split.
Book a Strategy Call →"Within 6 weeks Meraki had rebuilt our entire flow stack. We went from 8% of revenue coming from email to over 30%. The copy actually sounds like us — which I didn't think was possible with an agency."
"I was sceptical about outsourcing email — we'd had bad experiences before. Meraki was completely different. They took the time to understand the brand before writing a single word. Open rates jumped from 18% to 41% in the first month."
"Meraki don't just send emails — they think about the full customer journey. Since working with them our repeat purchase rate has gone up 22% and we've finally got an abandoned cart sequence that actually converts."
ACT WITH MERAKI.
→"To do something with soul, creativity, or love — to put something of yourself into your work."
Whether you're starting with email & SMS or bringing us in across the full stack — here's what working together looks like.
| Brand Strategy | Multi-Channel | Custom Copy | Retention Focus | Proven Results | |
|---|---|---|---|---|---|
| ✦ MERAKI. | ✓ | ✓ | ✓ | ✓ | ✓ |
| Freelancers | ✕ | ✕ | ✓ | ✕ | ✕ |
| In-House Team | ✓ | ✕ | ✕ | ✕ | ✕ |
| Other Agencies | ✕ | ✕ | ✕ | ✕ | ✕ |
FREE RESOURCE
The exact strategies we use to turn one-time buyers into lifetime customers. Flows, campaigns, segmentation, and the cult brand frameworks behind brands people obsess over.
Get Your Free Playbook →Book a free 30-minute strategy call. No pitch, no pressure. We'll look at your current setup and tell you exactly how we'd approach your brand.
Book a Strategy Call → Message Us on WhatsAppBook a free, no-pressure strategy call. We'll look at your current setup, show you where the revenue is hiding, and tell you exactly how we'd approach your brand.