Email & SMS That Actually Sells

If you want a
cult brand, you
need more than
just a "good inbox"...

YOU NEED AN EMAIL STRATEGY BUILT WITH SOUL.

We build email and SMS ecosystems that convert strangers into superfans and first-time buyers into loyal, repeat customers — all on autopilot.

$0M+
Revenue Generated
0+
Brands Scaled
0%
Client Retention
Brands we've worked with
Aurore Studio Vitalé London Maeva Jewels Luxe Lengths Kova Golf Folio Press
Meraki
[ mA · rak · E ]  ·  Greek origin
adverb  ·  To Act With Meraki

"To do something with soul, creativity, or love — to put something of yourself into your work."

What Makes Us Different
OUR CULT
BRAND method.

Most agencies give you generic, cookie-cutter solutions. Every strategy we build is completely customised to your brand. There are 5 core pillars we work across.

#1
Psychology

We find the emotional logic behind the buy. What your customers are really trying to feel — and avoid. We use it to define a point of view that makes choosing you feel obvious.

#2
Story

We turn the psychology into a message people can repeat. The story that becomes the spine of every email, every flow, every campaign — so your brand sounds like itself, always.

#3
Architecture

12+ automated flows designed for every stage of the customer journey — from the first opt-in to the fifth purchase. Built to convert while you sleep.

#4
Consistency

3–4 campaigns per week that keep your brand top of mind, your list warm, and your revenue flowing. Not blasts — intentional, segmented sends that actually get opened.

#5
Optimisation

Bi-weekly reporting, continuous A/B testing, and monthly flow refreshes. We don't set it and forget it — we obsess over the data so you don't have to.

What We Build

EVERYTHING
YOUR BRAND NEEDS
TO OWN THE INBOX.

Four core systems that work together to turn your email list into your most profitable marketing channel.

#01

Pre-Purchase Flows

Catch potential customers before they slip away. Engineered sequences that guide browsers into buyers at every stage of consideration — automatically.

Welcome Series Abandoned Checkout Abandoned Cart Browse Abandon Site Abandon
#02

Post-Purchase Flows

Your best customer is the one who already bought. We build sequences that deepen loyalty, drive repeat purchases, and increase lifetime value — on autopilot.

Thank-You Series Replenishment Cross-Sell Up-Sell Winback Review / UGC Sunset Flow
#03

Weekly Campaigns

3–4 beautifully crafted campaigns per week. Not blasts — each one built with intention, tailored to your audience segment, and written to convert.

Promotional Sends Story-Led Content Segmented Targeting Weekly Reporting
#04

High-Converting Pop-Up

Most pop-ups are an afterthought. Ours capture 10–15% of site visitors into your email and SMS list without killing the experience — and without being annoying.

Email Capture SMS Opt-In A/B Testing Mobile Optimised
Client Results

NUMBERS THAT
SPEAK LOUDER
THAN PROMISES.

Real brands. Real results. All built from scratch.

Health Supplements
Result in 60 days
Before
Before Klaviyo screenshot
After
After Klaviyo screenshot
£77K
£131K
Women's Fashion
Result in 60 days
Before
Before Klaviyo screenshot
After
After Klaviyo screenshot
£77K
£131K
Hair Extensions
Result in 60 days
Before
Before Klaviyo screenshot
After
After Klaviyo screenshot
£77K
£131K
What clients say
Don't take
our word for it.

"Within 6 weeks Meraki had rebuilt our entire flow stack. We went from 8% of revenue coming from email to over 30%. The copy actually sounds like us, which I didn't think was possible with an agency."

S
Sophie Hartley
Aurore Studio · Women's Fashion

"I was sceptical about outsourcing email, we'd had bad experiences before. Meraki was completely different. They took the time to understand the brand before writing a single word. Our open rates jumped from 18% to 41% in the first month."

M
Marcus Reid
Vitalé London · Health & Wellness

"Meraki don't just send emails — they think about the full customer journey. Since working with them our repeat purchase rate has gone up 22% and we've finally got an abandoned cart sequence that actually converts."

P
Priya Nair
Maeva Jewels · Fine Jewellery
The Meraki Method

A SYSTEM
BUILT AROUND
YOUR CUSTOMER'S
JOURNEY.

Most agencies treat every subscriber the same. We map every customer through three distinct stages — meeting them where they are and moving them where they need to go.

#1

THE SPARK — Non-Buyers

Visitors who haven't purchased yet. Sequences designed to overcome hesitation and secure that first transaction.

ROAS
#2

THE FLOW — First-Time Buyers

New customers in their most impressionable window. Build trust, deliver value, nudge toward loyalty.

CAC
#3

THE SOUL — Loyal Customers

Your highest-value segment. Maximise lifetime value and turn them into brand advocates who refer others.

LTV
Where email revenue comes from
Automated Flows ~55%
Weekly Campaigns ~35%
Pop-Up / List Growth ~10%
Our goal: Email and SMS accounting for 30–40% of your brand's total revenue within 90 days.

FROM ZERO
TO REVENUE
IN 45 DAYS.

#01
DAYS 1–7
  • Deep brand and customer research
  • Deliverability analysis and technical setup
  • High-converting opt-in forms installed (8–10%+ target)
  • 90-day email blueprint built
  • Tone, design, and strategy aligned
#02
DAYS 8–45
  • All email and SMS content written and designed
  • 12+ automated flows built and QA'd
  • First campaigns live with weekly reporting
  • List segmentation and behavioural targeting live
  • A/B testing from day one
#03
DAYS 46+
  • Advanced behavioural flows deployed
  • Bi-weekly in-depth performance reports
  • Ongoing campaign optimisation and testing
  • Monthly retention flow refreshes
  • Continuous list growth strategy
Why Meraki

NOT ALL
EMAIL AGENCIES
ARE EQUAL.

✦  Meraki Other Agencies In-House Team
Proven revenue results $12M+ generated Limited track record Unproven
Performance reporting Bi-weekly detailed reports On request only No formal structure
Automated flows 12+ custom flows Generic, reused flows Basic thank-you only
Weekly campaigns 4+ per week 1–2 per week Seasonal only
Retention flows Custom, refreshed monthly Basic tactics Reactive, ad-hoc
LTV & AOV focus Core to our method Email revenue only Unclear methodology
Email + SMS Full dual-channel Usually email-only Email-only
Our Promise

IF WE DON'T HIT 20%
WE WORK FOR FREE.

If we don't make Klaviyo generate at least 20% of your total revenue within 90 days of working together, we keep working — at no extra cost — until we do. No asterisks. No small print.

Hold Us to It →

QUESTIONS
WE GET A LOT.

How much does it cost?
+
Every brand is different — so our pricing is too. During your free strategy call, we'll understand your brand, your metrics, and your goals. From there, we build a plan around you.
How quickly will we see results?
+
Your first three campaigns will be live within 3 days of your strategy call. All 12 automated flows will be fully deployed within 45 days. Most clients begin seeing measurable revenue impact within the first two weeks.
What makes Meraki different?
+
We don't do generic. We build entire customer journey infrastructures from scratch — and we write copy that actually sounds like your brand. We're obsessively focused on LTV and repeat purchase rate, not just open rates.
Do you work with brands not yet on Klaviyo?
+
Yes. We handle the full migration or setup as part of your onboarding. Whether you're starting from zero or moving from another platform, we've got you covered.
What does your guarantee actually mean?
+
Simple: if email and SMS don't account for at least 20% of your total revenue within 90 days, we continue working at no additional cost until it does. We back our work.
What niches do you work with?
+
We work exclusively with e-commerce brands — primarily health & wellness, fashion, beauty, jewellery, and lifestyle. If you sell physical products online, we're likely a great fit.
Still have questions?
LET'S JUST
TALK.

Book a free 30-minute strategy call. No pitch, no pressure. We'll look at your current setup and tell you exactly how we'd approach your brand.

Book a Free Call →

Free · No commitment · 30 minutes

ready to grow?

BUILD AN EMAIL
ENGINE THAT WORKS
WHILE YOU SLEEP.

Book a free, no-pressure strategy call. We'll look at your current setup, show you where the revenue is hiding, and tell you exactly how we'd fix it.